Starve the Doubts EP85 – Ray Edwards – See Things As They Really Are

starve banner In this episode of Starve the Doubts Podcast, host Jared Easley together with co-host Randy Wilburn from BootstrapBootcamps.com interviewed Ray Edwards.

Ray EdwardsRay Edwards is a highly sought after direct response copy writer, specializing in online sales copy and direct sales website. He has written copies for hundreds of different businesses in a wide variety of industries.

Ray is the author of the books Money Words: Easy to Use Copy Writing and Marketing Secrets That Sell Anything to Anyone and Writing Riches:  Learn to How to Boost Profits, Drive Sales, and Master Your Financial Destiny with Results-Based Web Copy.

Learn how to boost profits, increase sales, and master your financial destiny with results-based web copy.

 

This episode is about:hiding-face-910278-m

  • Ray showing off his secret face more than his public face
  • The difference between “Secret Face” and “Public Face”
  • Is marketing evil?
  • How to simplify things – You must do less! Do Less Achieve More

 

  • How Ray encouraged himself through life’s adversaries
  • Ray explains: “Beginning with an ended mind.”
  • Seeing through the lens of our experienceslens of experience

 

 

 

  • The most important advice in having a copy writing business.
    It is not a protection for intellectual property.”
    -   Understand and speak in the language of the person you’re trying to persuade. copy writing
  • Ray defines the true meaning of Copy Writing
    -   writing persuasively to sell your product, services, or ideas
  • How to be good in persuasion
  • The Two Primary Motivations
  • Strategies in writing a powerful and persuasive content for your business
  • Ray’s transparency of his faith and how it affected his success
  • The importance of being who you really are
  • Why not please everyone?
  • Ray’s favorite events
  • The keys to hosting a successful eventevent success with confeti falling
    - Commitment to people
    – Figure out the cost of time in preparation of the event. Fill all the seats. Double the cost of time. Breathe and triple the time.
    – Get lots of help!
  • Be a lifelong learner.

 

 

 

MY BIGGEST TAKEAWAY!

Right thinking: “See things as they really are, not better or not worse. Then we can imagine how we want them to be. Then we make them the way we see them.”

 

Mentions:

  • Jesus Culture and Bethel Church
  • Sony NEX7 Mearless Camera System
  • Book: Writing Riches by Ray Edwards
  • Book: The True Secret of Success by Ray Edwards
  • Tribes – Seth Godin
  • Platform Event – Michael Hyatt
  • Heaven in Business – Andy and Janine (Maysan)
  • The Score Conference
  • New Media Expo
  • Launch –Michael Stelzner – Social Media Examiner

Additional Tips:

  • “The fastest and easiest way to persuade someone is with what’s already persuading them.” – Tony Robins
  • “To persuade someone, you have to enter the conversation that is already taking place in that person’s mind.” – Robert Collier
  • Most people are motivated by pain than by the promise of their pleasures.
  • When you appeal to everyone, you appeal to no one.
  •  “The moment that you decide that you know everything, that’s where you’ve chosen to level off.” – Bill Johnson

Sources:

Leave a Reply