Start-ups for the Rest of us (Episode 138: More Tips for Identifying Startup Idea)

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Rob Walling, host of Startups for the Rest of Us, had an interview with Mike and talked about More tips for Identifying Startups Ideas.

In Episode 138, Rob and Mike had a share of experiences and mistakes that will help developers, designers and entrepreneurs in launching their software products.

Discussion Topics:

  • How to Hire a VA for Your Start up Training Course launched –  Spending several hours Creating a Public URL..(Filming, Editing, Record Companion Screencast, Draft Emails)

“It’s always more work than I think it’s going to be to get the product out the door you think.”

“But you really want it to be good and you really want to customize it when you’re e-mailing people about it.”

  • Working with Customers and Potential Customers – “Picking ones that can use the app based on the features it has right now.”
  • Finding the answers to your questions and the customer’s

“Should it really be the problems you’re thinking about trying to solve?”

  • FINDING THE RIGHT PEOPLE WHO WILL VALUE THE PRODUCT

When Customers ask: “Hey, I built these products. How do I market it? How do I sell it?”

..ASK YOURSELF THIS QUESTION:

“Who were you talking to in order to…to find out if they were interested in paying for it to begin with?”

  • Thinking like Steve Jobs 

“if you have an idea that doesn’t solve a problem”

  • BE THE –Innovator, Forward Thinker, Coming up with things ahead the curve

“If you are going to go the bootstrap route…..

  • START WITH PROBLEMS NOT IDEAS”

“You don’t want to ask what problems that people are having in general because you’ll get this gamut of things that is not really going to help you..

Ask them specifically for what types of problems they’re having at work.”

  • Knowing the Benefits of being Customer Zero- “You can feasibly then solve … to narrow a problem or build to narrow a solution because you’re only solving your problem.”
  • Managing Software- Taking a look on present products and evaluating performance and customer feedback.

3 FACTORS IN TRYING TO FIND AND IDENTIFY IDEAS FOR STARTUPS

1) SPONTANEITY -   Sitting down waiting for ideas to come…(In the context of finding the best idea)

  • MOST PEOPLE DON’T MARRY THE FIRST PERSON THEY MEET, BUT TO SOME IT MAY WORK

“Try and figure out which ideas are viable and which ones are not and from there, that’s where you’re making your choices.”

2) INSIDER KNOWLEDGE-   Being part of an industry or know someone who does.

  • LOOKING AT THE BUSINESS YOU’VE BEEN INVOLVED IN
  • TAPPING INTO YOUR NETWORK OF PEOPLE

PRO’s

“There’s piece of your experience but then there’s also the network or people that you have.”

“…..A way to increase the chance that you will succeed”

CON’s

“…Insider knowledge can easily kind of blind you and make you overconfident in your idea”

3) RESEARCH-   Figuring out different problems of people and generating ideas.      Knowing and choosing the profitable path.

  • IT TAKES WORK! NO OTHER WAY AROUND
  • Look for people that you don’t know.
  • Troll customer forums for any large company. Know the people’s complaints.
  • Don’t build a functionality that the company may implement themselves. Look for add-on products or plug-in.
  • Do some consulting work

MY BIGGEST TAKEAWAY!

“There are repeatable ways and there are some best practices or at least some good ways that people do come up with multiple start-up ideas.”


Rule of Thumb!

“Find ten people who not only have the problem but are willing to pay the price that I name upfront.”- Rob

“The last thing you want to do is go into a space where it is the most boring thing on the planet to you because you’re probably going to lose motivation for going after it… Don’t do something you have no interest in working with” – Mike

“Talk to customers before you write any code.”

SOURCES:

 

Entreleadership Podcast: The Art of Asking

Chris Hogan  In this episode, host Chris Hogan talks about The Importance of Communication and how do you go about this as theLeader of your team.

ken coleman  Ken Coleman, Author of “One Question”, discusses important content in his book and emphasized the power of asking questions as a tool that will surely help a team’s progress.

entreleadershippodcast

THE DISCUSSION CONTENT:
“Communication even if there’s conflict involved is the lifeblood of an organization

  • Dave Ramsey’s Lesson in Communication “If there is a problem, ASK! No one gets killed in asking… You can always ask if you want to know.”

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- Do not HARM. Do not embarrass people in meetings in front of people.

- THE GREATEST PROBLEM IN COMMUNICATION is the illusion that it has actually been accomplished

  • MAKE YOUR TEAM FEEL CONFIDENT by addressing the good and bad things.

It allows them to stay focused!

  1. Be open and honest to them – Communicate the good and not so good things.
  2. Take the time to talk to them, head on, treat them as an adult!
  3. Let them know -the hard things, your expectations, what it is that they have to do for the organization/business to move forward.
  • BE AWARE OF WHAT EXACTLY IS GOING ON
  • AS A LEADER, HAVE CONFIDENCE IN YOUR TEAM
  • LET THEM KNOW YOUR PLAN. KEEP THEM UP TO DATE!

Author of “One Question”  Ken Coleman Illustrations:

THE POWER OF A GREAT QUESTION

“Good questions inform, great questions transform!”

1st Goal asking a great question
- UNLOCKS LIFE’S BIG ANSWERS that Changes the way you believe and think.
- The change in our thinking, Changes the way we Act

2nd Goal answering curiosity- To inform

  • As a leader, LEARNING TO ASK MORE RIGHT QUESTIONS WHEN COMMUNICATING TO THE TEAM
  • THE POWER OF ASKING WHY?
  • LEADERS ASKING THEMSELVES THE PIERCING PENETRATING QUESTION
  • ASKING THE CORE TEAM -make sure you have a great feedback
  • NOT BEING THREATENED OF THE PEOPLE WE LEAD -creating a habit of inquiry
  • ASK THE WHAT IS, WHAT IF, WHY NOT QUESTIONS
  • CONTINUOUSLY CASTING CLEAR VISIONS. –Is it on MISSION? Is it on PURPOSE?
  • TOUGH QUESTIONS GIVES HARD ANSWERED -Makes you stronger!
  • POTENTIAL COSTS OF NOT ASKING QUESTIONS TO YOUR TEAM
  • A GOOD TEAMMATE EMPLOYEE ACTING LIKE A “KNOW IT ALL”
  • GETTING YOUR ANTENNA UP AND LISTENING TO THE BODY
  • THE IMPORTANCE OF LISTENING AS A LEADER

3 Things a great Question can do:
- REVEALS - What do you need to know?
- MOVES
- CHANGES

  • THE DRIVE TO UNDERSTAND PEOPLE BETTER
  • LEARNING FROM SUCCESSFUL PEOPLE
  • THE IMPORTANCE OF PROBING VS. PROVING -Gaining understanding first!
    When you PROBE, YOU LEARN!”
  • THE TRAITS OF SUCCESSFUL PEOPLE

Not just satisfied but FULFILLED!
Have the EAGERNESS TO CONTINUE LEARNING, GROWING AND CONTRIBUTING
- Filled with CURIOSITY OF HOW TO GET BETTER. Knowing how to fill the space.

  • KNOW YOUR PASSION AND WHY YOUR COMPANY EXISTS
  • THE RIGHT TIME IS WHEN YOU ARE  STEPPING IN THE RIGHT PLACE– YOUR SWEET SPOT  

SWEET SPOT - The intersection of your greatest strength and your greatest passion.
Find it, Step in it, and Stay there!
Great leaders hire people whose in their sweet spot!”
      “Find the way to do what you love with what you’re really    good at.”

  • THE TENSION BETWEEN PATIENCE AND PERSEVERANCE
  • KEEPING AN EYE ON THE NOW
  • LEARNING TO CHANNEL CRITICISM -Filter, Apply and Commit!
  • STEPPING INTO THE UNKNOWN
  • THE IDEA OF SOAKING IN THE MOMENT
  • GIVING COMPASSIONATELY THE GIFTS YOU HAVE MORE THAN JUST STAYING IN THE SWEET SPOT

MY BIGGEST TAKEAWAY

Choosing to have more clarity in asking hard questions than staying  in the comfort of not asking will make you stronger and better. You can be a better person by asking people around you areas you have to change and improve.


REMEMBER!
“Don’t keep them in the dark. Talk to them, not at them.”
“If you’re not asking questions, you’re gonna get blind sighted!”
“Every Leader has a potential to problems.”
Questions are the keys that unlock life’s biggest answers”
“You can’t change the way how somebody acts unless you are able to change their belief system.”
“You are who you are in the next 10 years by the books you read.”
“Our eyes are the window of our lives. Every once in awhile we have to scrub those windows to let the light in.”
“There should be a common ground for a team who wants to reach success.”
“WITHOUT FINDING THE RIGHT PLACE, YOU CAN NEVER BE IN THE RIGHT TIME”

SOURCES:

EntreLeadership Podcast
Twitter: @entreleadership
Book: “One Question” by Ken Coleman

Michael Hyatt’s This is your Life (How to Create More Mental Focus)

One of the podcasts I recently listened to is Michael Hyatt’s This is your Life (How to Create More Mental Focus?)

michael hyatt logo

In this episode, Michael discussed the ten (10) tips and techniques on how to create mental focus.  According to him, “Mental focus is not something, we either have or don’t have”.

mental focus

Here are the ten(10) tips and techniques on how to create mental focus, as discussed:

  1. Block off time on your calendar. (Schedule time on your calendar for special projects. Do your alone zone as recommended by Jason Freed and Heinemeier Hansson in their book Rework. Have a commitment for yourself.)

  2. Isolate yourself in a quiet place. (Eliminate distractions as much as you can. Don’t let yourself be interrupted unless it’s an emergency.)

  3. Turn the room temperature down. (Warm rooms get someone sleepy and lose their edge. Lower down the temperature to stay alert and awake.)

  4. Get comfortable. (Dress comfortably to get a lot of things done. Get yourself comfortable so your surroundings will not be a distraction.)

  5. Take email and social media software offline. (Shut down your email and social media software so you won’t get distracted.)

  6. Put on music that helps facilitate concentration. (Certain music helps us concentrate. Listening to music can become a powerful ritual. It can make someone productive.)

  7. Have something on hand to drink. (Relevant studies show that caffeine can have a positive effect on mental focus so as long as you consume it in moderation. During the day, hydration will improve your brain functioning. Some preferred water.)

  8. Avoid high-glycemic carbohydrates. (High glycemic carbohydrates make someone sleepy. Be smart about what you take in your body. These are the chemicals that fuel your brain. You have to be intelligent and intentional about what you take in.)

  9. Set mini-goals. (Focus on one project and get it done. Break big projects into small goals. Break everything down into task you can complete )

  10. Set a timer and take predetermined breaks.  (Determine in advance how much time you can work on a task and go for it. Try using Focus Time app, which allows someone to work and stay focus.)

mental focus1

MY BIGGEST TAKEAWAY:

“In a world of distraction and competing demands, mental focus is a scarce commodity. In fact, I would suggest it’s your single-most important productivity tool.” – Michael Hyatt


Additional tips:

“Your life is a gift. Now go make it count!” – Michael Hyatt

Resources:

Michael Hyatt’s This is your Life (How to Read Non-Fiction Books?)

In this episode, Michael had asked from people on how to read non-fiction books and make it more valuable. Thus he had come up with ten (10) best practices in reading non-fiction books, as follows:

Michael Hyatt

  1. Don’t feel that you need to finish. (Most books aren’t worth finishing. Some books are boring. Books recommended by friends are most likely to finish. It’s the author’s job to keep readers interested. Once he lost focus and repeats himself, the book will most likely not be finished by the reader.)

  2. Start with the author bio. (Know the book’s author through his bio. It pays off to know the author’s heart and mind because you’ll spend a couple of hours dealing with his book. Sometimes you can google the author, check his website or Wikipedia to know more about him)

  3. Read the table of contents. (Understand the book context through the table of contents. Table of contents is like a map. It presents where the book is starting, going and how to get there. On the other hand, annotated table of contents give more than the chapter titles and is considered a wasted opportunity in selling a book.)

  4. Quickly scan the whole book. (Don’t do speed-reading; just have a quick fly-over to the author’s sample writing. Read a few pull quotes. Look at subheads. Reading is about context.)

  5. Highlight important passages. (Always use a highlighter in reading books. Highlight the part of the book that resonates to you. This part when highlighted and read again will stand out. The better the book, the more highlight.)

  6. Take notes in front or in the margin. (Take notes to have a convenient summary on what you are reading. Going back to the book and re-reading notes is helpful to think about the book. It’s an interaction between what you’re thinking with what you’re reading.)

  7. Use a set of note-taking symbols. (Use symbols like a star for important or insightful items in the book. If the book has an item that needs further research or resolution, use question mark. Completed items, on the other hand, can be check off. This will pave the way to easily find what you are looking for when you go back reading again the book.)

  8. Dog-ear (or bookmark) pages you want to revisit. (Bookmark the important passages by folding the corner of the page. Books are to be consumed and interacted with, to be chewed up, or to be swallowed )

  9. Review the book and transfer actions to a to-do list. (Bookmarks, highlights and symbols placed in books can be use to transfer them to your to-do-lists once you do rereading.)

  10. Share the book’s message. (Books are meant to be shared. Blog books you loved. Do a full-blown review or book giveaway to mention books you loved. This is because books can be transformative.)

MY BIGGEST TAKEAWAY:

“Leaders read and readers lead.” – Michael Hyatt

“Great books are contagious” – Thomas Nelson

Michael emphasized aside from the ten (10) best practices the importance of reading in this episode. He said that, “If you’re going to grow in your personal growth and in your leadership, you have to find time to read.” Reading, for Michael, is the primary way of stimulating the mind to generate as much content and it had more to do with one’s success on one’s career than any single factor.


Resources:

Internet Business Mastery (IBM 198 | 5 Critical Mistakes that Scare Customers Away)

In this episode, Jason and Jeremy were able to discuss five (5) critical mistakes that scare customers away.

Two (2) reasons why one needs to know the 5 critical mistakes were presented as follows:

  • Lower refund rate
  • Stand out from your competition.

critical mistakes

The episode’s highlight is regarding the five (5) critical mistakes, as discussed below:

  1. Forgetting what you know that you know. (Avoid the curse of knowledge. Don’t assume that the customers know the same thing. Put yourself in the shoes of your customers. Things that customers need to overcome are most of the time forgotten. Risk the same way that they do.)
    1. Remembering that you already know what they know.
    2. Not talking about the mindset stuff. (forgetting and just teaching mechanics)
  2. Skipping steps in the process. (This applies to your paid content. Do the service step by step. Exemption on people who are more advanced can have techniques or skills be taught immediately. Make sure you made clear prerequisites before skipping steps.)
  3. Delivering too much value. (Don’t overwhelm customers with too much value of your product or service. Such ordeal might cause a refund. Value is in quality of content. Be conscious of that. Do the quality and not quantity.)
  4. Teaching things too early. (Don’t waste time teaching things they don’t need right now. Make sure what you are teaching is just in time with them. This is related to doing things step by step.)
  5. Not actively filtering information. (Know what you are talking about and be able to make customers grasps it. Make sure customers need to know the information you are providing for the promised result.)
    1. Not giving customers the answer.

These things as discussed in this episode once avoided will make customers happier. Be a guide to your audience or customers. Make sure you don’t miss one mistake. Concrete examples are also provided in this episode during the discussion of the five (5) critical mistakes.


Resources:

 


Podcast Episode Winner of the Week 011 (STARVE034 – Amy Porterfield – Burn the Boats)

After a week of gleaning through a week of podcast episodes, this was the best episode regarding their best takeaways.  The primary goal of PodcastTakeAways.com is to help those who listen to podcasts by providing you with information to help you cherry-pick the best episodes for your listening pleasure.

This week’s Podcast Episode Of The Week Winner is:

Starve 034 : Amy Porterfield – Burn the Boats

starvethedoubts

Starve the Doubts Episode 034 hosted by Jared Easley invites Amy Porterfield in the show. Amy is the host of Amy Porterfield.com and Online Marketing Made Easy. She is also an online entrepreneur expert in Social Media Marketing who at the same time is the Co-Author of Facebook Marketing for Dummies.

Amy Portefield

In this episode, Amy Porterfield will talk about what it means TO BURN THE BOATS!

Contents of this episode:

  • TO BURN THE BOATS: Deciding on What You Really Want without Turning Back!
  • ENGAGEMENT ON FACEBOOK: Meeting the audience where they’re at.
  • THE 3 E’s: Entertain, Educate and Empower!
  • GETTING REALLY SPECIFIC AND TARGETING YOUR NICHE BY: Asking Questions and Truly Listening
  • RESEARCH AS THE KEY IN FINDING YOUR IDEAL NICHE AND AUDIENCE
  • SEEKING A MODEL FACEBOOK PAGE

Look into:
-Types of Postings
-Audience Feedback

  • MODELING THE BEST BUT ALSO DIFFERENTIATING YOURSELF
    THE DIFFERENCE OF MODELING AND COPYING: Understanding the Principle Behind
    TRIPLING YOUR INCOME IN THE NEXT 12 MONTHS: Grow Your Email List! (List Building)
  • BEING SPECIFIC IN YOUR AUDIENCE INTEREST THROUGH SEGMENTATION
  • PLACING AN ADD-VALUE CONTENT IN THE BEGINNING
  • LETTING GO OF SOME CONTROL IN YOUR BUSINESS AND GIVING IT TO YOUR TEAM
  • DEALING WITH SELF-DOUBT IN LEADING YOUR BUSINESS
  • PROCESS IN SELECTING A PHOTO FOR A SPECIFIC POST
  • USING IMAGES TO MAKE A POINT Versus SIMPLE ENTERTAINMENT
  • DETERMINING WHICH PHOTOS ARE LEGITIMATE FOR POSTING
  • TURNING ON AND OFF THE HARD-SELL PHASE
  • WAYS TO BE CLEAR WITH YOUR OFFER TO BETTER CONNECT WITH YOUR
  • AUDIENCE: Create a Hotlink, Use A Timeline Cover for Your Information
  • STEPS FOR FACEBOOK TARGETING: Asking your audience what’s best to advertise
  • THE INSPIRATION OF STARTING Online Marketing Made Easy

MY BIGGEST TAKEAWAY!

“Don’t just model the best in terms of copying, take that as an inspiration, then mold it into your strategies and ways of doing business” –Amy Porterfield

REMEMBER!

“You got to look into your brand and your own personality and infuse that in everything you do because copying is just not fun”

“So many people are visual especially in FaceBook, they love to look at pictures”

“When you sell, sell it and promote it! Make it a big deal on Facebook! Let people know about it… But when you’re not, you really have to make an effort to put out information”

SOURCES: