Podcast Episode Winner of the Week 008 (How to Use Facebook to Sell: Episode 009)

After a week of gleaning through a week of podcast episodes, this was the best episode regarding their best takeaways.  The primary goal of PodcastTakeAways.com is to help those who listen to podcasts by providing you with information to help you cherry-pick the best episodes for your listening pleasure.

This week’s Podcast Episode Of The Week Winner is:

Episode 009, How to Use Facebook to Sell

onlinemarketingmadeeasy

The episode focused on the discussion of the part three of a three-part Facebook marketing mini-training.

During this episode, three phases are considered in building a plan when it comes to marketing on Facebook.  Discussed are the following: Attraction, Promotion, and  Selling.

To tap it more, the episode “keys in” on the selling phase. It was emphasized that the focus during this phase is turning a prospect into a loyal customer.

In addition to this, the episode showed one how to incorporate easy email marketing strategies with your Facebook efforts to see bigger results (aka profits!). She also added some invaluable tips to be able to stress out the importance of creating a solid email campaign for your new Facebook leads. Thus, she invited her friend and email marketing expert, DJ Waldow join her in this episode. DJ is known for his famous website called WaldowSocial.com and he’s the co-author of the book, The Rebel’s Guide to Email Marketing. She said, “DJ is my go-to guy for all things email marketing.”

The episode includes the discussion of the following topics:

  • How to create email campaigns that are specifically geared to your new Facebook leads.
  •  How to put more of your Facebook marketing on autopilot.
  •  How to deploy an autoresponder sequence once you get a new Facebook lead.
  •  A formula to ensure that you are getting the most out of the efforts you’re putting into getting leads.
  •  A common misconception about Facebook marketing.
  •  How the right perspective will reduce the stress of selling on Facebook.

Additional Tips:

“Facebook is a relationship kickstarter and one’s lanching pad.” – Amy Poterfield

“To be more human in how you communicate with your audience.” – DJ Waldow

“Every email should have a goal, a call to action, something someone wants to do.” – DJ Waldow

“Headlines or subject lines are so critical when it comes to email marketing.” – DJ Waldow

Mentioned resources:

48 Days Online Radio Show (Episode: Are You Praying Like This?)

One of the podcasts listened to is the 48 Days Online Radio Show Episode Are You Praying Like This?

48daysonline

”Asking for something from God does not mean talking God into it; it means an awakening of the gift within ourselves.”  

-Richard Rohr, a Franciscan priest, of The Naked Now

In this episode Dan discusses the quoted theme presented above and said that “If you’ve got the desire, don’t just ask God and then go sit on a stump. If you’ve got that desire, it probably means that God has already planted within you the means to make that happen.” Aside from this, he had shared success stories of people who had never stopped to pursue their goals in life. Their passion to their own jargon or interests had led them to successfully finally reach their goals and purpose in life.

One of the stories shared was regarding one author, who is famous as a freelance writer who together with her family had transfer to another country to proclaim their faith. Despite the fact that she, together with her husband, is very successful in her expertise, their family had been happier in their chosen vocation to be part of a ministry.

Another story is regarding a photographer who for years had finally reached his goal in making a famous sports-related shot.

No matter what kind of stories one had, it is his choice that makes him happy. And putting that choice into action with passion is something that will let that person happier than he had been before. Always remember, knowing what you want to do and making that happen is what matters to give you a purposive and goal-oriented life. These things are what this episode exemplifies.


Selling Well – if you’re having difficulty selling, check for one of these:

  • You don’t believe in the value of what you’re selling.
  • You have an unhealthy relationship with money.

“In writing a book, be able to distinguish yourself with something popular for your pen name.”

Resources:

  • The Launch Conference is all about helping speakers and entertainers turn their skills into a thriving business.  You’re hear from Ken Davis, Michael Hyatt and Dan Miller in this 3-day event for launching your speaking business.  Enter in the coupon code 48DAYS for a full $100 off your registration fee!

  • The Wealthy Speaker – Jane Atkinson    This is a book and a coaching process.  I am currently in a 10-month coaching process with Jane – awesome!

  • SpeakItForward Bootcamp – with my good friend Kent Julian.  Next one is in Atlanta October 24-26th, 2013.  I’ll be speaking there as well.

  • Innovate – our outrageous event for all creative thinkers.  Grab your spot before they’re all gone.

Empire Flippers (EFP 50: Personal Business Philosophy and Goals)

Today’s reviewed podcast is the Empire Flippers EFP 50: Personal Business Philosophy and Goals

empire-flippers-logo

In this episode Justin and Joe discussed some of the differences they have when it comes to their business philosophy and strategies relating to risk, strengths/weaknesses, and work/life balance.

stock-vector-head-and-brain-gears-in-progress-concept-of-human-thinking-93921643

Each points presented on this episode have been responsible for some serious strife or disagreements between the two hosts. Aside from this, the two had also highlighted some of the benefits of having a business partner to get you going.

Six points that had been stressed out during the episode are the following:

  • Superman / Kryptonite – How we view our personal strengths and weaknesses
  • Thorns in our entrepreneurial sides
  • Knowing when to hold ‘em / fold ‘em
  • Scotch And Spreadsheets – Maintaining a work/life balance
  • School of hard knocks and some lessons learned
  • Our business is growing up? What do we want to be?

Furthermore, strengths presented by the hosts are the following:

  1. Persistence. Not giving up. Being consistent.
  2. Taking action to make things happen.

Thorns presented, on the other hand, are:

  1. Inconsistency.
  2. No communication or no follow through and no execution.
  3. Tell your struggles not only your successes. Don’t make outlandish things.

Joe is at a low level on risk tolerance for being conservative on savings and spreadsheets while Justin is higher for wanting the big long term wins and is confident about risk factors. These extremes help bring them into an effective balance.

In addition to this, have hobbies and entertainment away from work is part of life/work balance. Dedicating something for yourself or trying new things so that you will feel energize. And consistency can only be done with life/work balance.

Lessons they have learned in years in business are also discussed. One of these is “don’t say that something is impossible to do it”. Another is, build a brand and maintain connections to people and build that up will make you successful in business.

When business grows up, they had also discuss, how they see themselves in the future. Joe had said to increase products and services and have large staff on the team. Justin on the other hand, said something on expanding the marketplace.


Quotable:

  • “There is SOME point where you have to pull out the nuclear codes!” – Justin
  • “Unless you can turn it into something that’s a working prototype, it doesn’t matter what your ideas are.” – Justin
  • “It’s so much more truthful when you tell me about your failures AND your successes” – Joe
  • “If you have something that’s working, just make money and shut your mouth. Yeah, screw that.” – Justin

 
Resources:

  • Spencer’s Copied Site – An interesting post on Niche Pursuits regarding someone copying his public niche site (and what he’s doing about it)
  • Moz.com – SEOMoz changes their name, cleans up their UI, and gets into the Content Marketing Analytics game!

Podcast Episode of the Week Winner 007 (014- Creating, Promoting and Profiting from your Own Online Course)

After a week of gleaning through a week of podcast episodes, this was the best episode regarding their best takeaways.  The primary goal of PodcastTakeAways.com is to help those who listen to podcasts by providing you with information to help you cherry-pick the best episodes for your listening pleasure.

This week’s Podcast Episode Of The Week Winner is:

 DavidJSolerbanner

In this episode, Soler was able to have a conversation with David Siteman Garland, from The Rise To The Top. The conversation was able to discuss the topic on building audience and how to create an online course that the audience will be able to pay for.

DavidSitemanGarland

MY BIGGEST TAKEAWAY:

Create your course before you write your book!

__________________________________

Since Garland is famous for building an audience of 250,000 views monthly to his show in less than 5 years. Soler wishes to share and find ways to see how he has done this.

  • The following are the questions asked to Garland during the conversation:
  • Now, once you have an audience or platform, how can you make money?
  • How can you serve your clients and still make a living?
  • What’s better, an online course or a book? (Garland explains in this episode and he has both, a bestselling book and a great and profitable online course)
  • Based on Garland’s experience, what will set you up for long term success?
  • How to build relationships with other niche celebrities and influencers. (Garland stress out that interview can be able to build a relation to other people.)
  • How can you best generate revenue from your audience? (Garland discussed that anyone can do a specific product or service, like create an online course to generate revenue.)
  • How to know what your audience will want and pay for.
  • What took Garland 2-3 years to figure out and it launched his financial success? He shared this on this episode.(To figure out one’s niche, start to pay attention, experiment, do the how to’s)

The highlight of this episode is the Top 3 Ways in building an audience. And these are the following:

  • Have a consistent posting schedule (once a week, on a day on eight(8) months)
  • Interview people, mention people, or linking out to people (giving love to people)
  • Designing or Branding matter immensely (to increase credibility)

Given the informative and substantial ideas presented by Garland in this episode, anyone who’ll be able to implement such ideas can take themselves in whatever platform they have to the next level.

_________________________

Tips:

Try to keep going to prosper

Things are not always what we hoped for.

Resources:

createawesomeonlinecourses.com

therisetothetop.com

Podcast Episode of the Week Winner 006 (STARVE009 – Ryan Avery – The World Champion of Public Speaking)

After a week of gleaning through a week of podcast episodes, this was the best episode regarding their best takeaways.  The primary goal of PodcastTakeAways.com is to help those who listen to podcasts by providing you with information to help you “cherry-pick” the best episodes for your listening pleasure.

This week’s Podcast Episode Of The Week Winner is:

STARVE009 – Ryan Avery – The World Champion of Public Speaking

starvethedoubts

Let me first start by mentioning how I have become especially interested in the development of Starve the Doubts by Jared Easley.  The episode of the week had to be from his podcast, because I decided to begin listening to every podcast that he has done. It’s the only podcast that I have listened to!  Starve the Doubts is littered with people I listen to frequently on podcasts.  Jared has made great connections with these people, and has gotten them on his fledgling show.  I am very impressed with the way that he has started his podcast in such a strong way.  Currently, Starve the Doubts is listed in the Top 100 business podcasts.  I am amazed.

Back to STARVE009:

I want to meet Ryan Avery.  How can you not be inspired by a story of someone who decided he was going to accomplish a big goal.  So he went after it and succeeded.  Ryan decided he wanted to win the title of The World Champion of Public Speaking in Toastmasters.  He set his mind on the task, and made it happen.  In this episode, he explains what he did to prepare him for the BIG Moment.

Watch his presentation here

Ryan talks about a quote attributed to Oprah that I had not heard before:

“You become who you believe you are”

That’s a good one to consider often.

As you check out this episode, look at some of the others at starvethedoubts.com.  Jared Easley is starting strong, and I look forward to seeing him continue.

Podcast Episode of the Week Winner 005 (Who are Your Trusted Advisors Episode 056)

After a week of gleaning through a week of podcast episodes, this was the best episode regarding their best takeaways.  The primary goal of PodcastTakeAways.com is to help those who listen to podcasts by providing you with information to help you “cherry-pick” the best episodes for your listening pleasure.

This week’s Podcast Episode Of The Week Winner is:

Who Are Your Trusted Advisors Episode 56

Michael Hyatt

 

“We all want to be successful. But when it comes to success, your advisors can make you or break you.” -Michael Hyatt

michael-hyatt-headshot

This episode emphasizes the fact that every decision we make in our lives may be guided by people who we can call as our advisors. These decisions may be either made successfully or a failure depending on who are our advisors.  This is because advisors help you maximize the opportunities that may come your way and be able to avoid the biggest mistakes you will inevitably encounter.

And what is really catchy about this episode is the fact that Michael had once experienced failure in choosing the right advisor to have. This ordeal had cost him a great deal but was able to help him learn four hard but important lessons.

  1. You can’t succeed alone.
  2. You need trusted advisors.
  3. You need multiple advisors.
  4. You need qualified advisors.

Michael also stressed out in his website that we need to, “Think of your advisors as your “personal board of directors.” They will give you the accountability and insight necessary to avoid a lot of pain and achieve more than you could on your own.

_________________________

Additional Quotes:

“Always remember to build a relationship with your chosen advisors.”

“Respect your advisor’s time.”

“Go with advisors who are both well-rounded and expert on their own jargon.”

“Look on your chosen advisor’s track record or references to know if they can be trusted.”

“Immerse yourself into literature, podcasts or conferences to find trusted advisors you will be able to have in your life.”

Resources:

Podcast Of The Month: May 2013 (The Lifestyle Business Podcast, Episode 153)

After going through the Podcast of Week Winners for the Month of May, it has been exciting to pick my winner for the month.  I picked the LBP #153 due to the vast amount of content provided in this episode.  Dan and Ian inspired me to find out more about each individual that they mentioned in this episode.  I admit that I might be a little biased since it was the first winner.  But right now, I am the person who picks.  I might change it to a panel of people later if that is the feedback I receive.

Of course the runners-up with their great podcasts were:

Please leave comments regarding what you would like to see podcasttakeaways.com offer.   It is our desire to serve you by providing suggestions for the best podcast episodes to digest.  At this time, the podcasts reviewed lean to more of a business focus.  We hope to branch out into other genres at a later date!