Online Marketing Made Easy with Amy Porterfield: Video Marketing

Online Marketing Made Easy In this episode of Online Marketing Made Easy Podcast, host Amy Porterfield highlighted her experiences and everything that she learned in Video MarketingJames Wedmore

Amy also invited James Wedmore in the show to discuss some How To’s and Strategies in Creating Videos! James also shared his case study about how he build a video around a list building strategy, which you can use as a model for your own business.

 

Here’s what you’ll learn from this episode:

  • Amy’s story when she started video marketing and how much she improved today
  • Starting videos with your available resources
  • How James started in video marketing
  • James’ bar-tending first ever online course that lead him to start creating online videos
  • Common challenges people face in creating videos
  • Overcoming your biggest critic -YOU!
  • Different ways to create your video -Do you really need to be in front of the camera? woman infront of camera
  • Styles and technichs in creating videos even when your not in front of the camera
  • Steps in raising the bar of the quality of your videos
    1. Choose your intention
    2. Choose your style
    3. Script the video
    4. Film it
    5. Edit it
    6. Broadcast your videovideographer
  • Tips on how to look natural in delivering a smooth script
  • Disadvantages of using a teleprompter
  • The  benefits of planning ahead and having someone to help you in creating your videos
  • Why divide your workload into several batches
  • James talked about his case study Royalty Free Music and how his list building strategy boosts thousands of search Royalty free music
  • The benefits of using Google Keywords
  • James’ video marketing strategies
  • Facebook  versus YouTube -which has the highest rate of audience in terms of videos?

 

MY BIGGEST  TAKE AWAY!

 “Every video is a tool to simply communicate a message and yield a result.”

 

Additional Tips:

  • Practice makes perfect and you do get better with time
  • Be patient with yourself
  • In a video, you don’t necessarily have to be in front of a camera. There are a lot of ways to create a video.
  • It’s normal for us to not like our videos, but other people don’t always see what we see.
  • YouTube is a traffic source for our business.

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Social Triggers Insider Podcast EP14 –Close Your Next Client with Mike Del Ponte of Soma             

social triggers insider  Social Triggers Insider Podcast is a show hosted by Derek Halpern, where entrepreneurs and executives learn how to get ahead in business and life.Mike Del Ponte

In this episode, Derek invited Mike Del Ponte to share the secrets on how he was able to raise $147,000 on Kick Starters. Mike is the co-founder of Soma at drinksoma.com; Former head of marketing in Branchout –a company that he helped grow 0-25 million users in 16 months; and the founder of Spark Seed.

The episode moved as Mike and Derek talked about the Four Piece of Selling Framework, the Three Laws of Marketing, the Power of Story Telling and much more!

 

Here’s what you’ll learn from this episode:soma

  • Mike’s story of raising over a hundred thousand dollars in 9 days
  • The history behind the birth of Soma Water Filter
  • Building innovative products
  • The motivation behind the launching of Social Triggers Insider Podcastpartnerships
  •  The Four Things in Marketing
    1.Relationships
    2.Readerships
    3.Relevance
    4.ReachSell dice
  • The Four Piece of Selling –comes from the idea of writing a sales letter
    1.Promise
    2.Picture
    3.Proof
    4.Pitch
  • Soma Water Filter’s four piece of selling
  • How to do unique salesgive them offers!
    special offer
  • The Three Laws of Marketing
    1.People love to buy but they hate to be sold
    2.People buy for emotional decisions not rational decisions
    3.People use reasoning to rationalize their emotional decisions Marketing building
  • Designing a product that sells itself

 

 


 

MY BIGGEST TAKEAWAY!

“Things that look different are different… It’s better to be first than better.”

 

Additional Tips:

  • Stop complaining and do something about it.
  • Start working immediately with the pain points you see.

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Smart Passive Income EP095 –The Do’s and Don’ts of Online Video with Caleb Wojick

Smart Passive Income This episode of Smart Passive Income Podcast was recorded under the roof of Pat Flynn’s guest, who is no other than Caleb Wojcik –the video expert! Caleb Wojick

Pat Flynn is a living witness of how Caleb, his buddy, is a real pro in video creation. In this episode, Caleb gave guides on How to Create Quality Videos and the Do’s and Don’ts Behind it.

 

Here’s what you’ll learn more about this episode:

  • Caleb’s career journey before he focused on video creation
  • Why create videos for your business? –It can make you stand out more!
  • Three ways of content creation:
    1. Write
    2. Record and audio
    3. Create a video
  • Levels of learning retention:
    10% -Written; 20% -Audio; 50% -Visual; 90% -Application
  • Using videos for instructional contents
  • Recording techniques
  • Softwares for creating videos
  • Video recording through your ipad
  • Hosting videos
  • Inviting critics in for improvement

Do’s and Don’ts in online video

  • Don’t make excuses, Just do it!
  • Don’t waste time in editing.
    editing
  • Have the same set up for every video shoot. video shoot set up
  • Shoot more videos at the same time then you can edit later.
  • Say a note about the current take while recording (i.e.: “I don’t like this shot, use the one before this).
  • Use whatever you have to begin creating videos.
  • Batch process your tasks.
  • Use teleprompter on shoots.
    teleprompter
  • Create screen recordings for your video. screen recorder
  • Learn from your recordings; Practice, practice, practice!
  • Don’t forget to keep a clean audio.audio symbol
  • Balance your budget on your tools
  • More light is better.
  • Host your videos on Wistia. wistia

 


 

MY BIGGEST TAKE AWAY!

A call to action: If you haven’t put yourself in front of the camera, then do so now. Think of new ways to shoot your video!

 

Additional Tips:

  • Work smart!
  • Start making videos with whatever you have.
  • Send your videos to a video expert and get feed backs for improvement.

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High Income Business Writing Podcast EP27 –Work&Life Balance: How To Set Healthy Boundaries You Can Actually Keep

EdGandiaHighIncomeBusinessWriting-300x76  High Income Business Writing Podcast is the show for business writers and copy writers who want to take their income to the six figure level or the part time equivalent. copywriter_toronto_rachel_foster In this episode, podcast host Ed Gandia invited Rachel Foster in the show.

Rachel is a very successful six-figure freelancer based in Toronto. Ed and Rachel previously worked together in a coaching basis.

Today, Rachel talked about her passion in Setting Healthy Boundaries in Business and in Life.  

 

Here’s what you’ll learn in this episode:

  • Can we really keep balance in everything that we do?desk
  • Who is Rachel Foster?
  • Rachel’s typical work schedule
  • Managing a schedule for a work-free weekend
  • Dedicating an office-based work place to avoid distractions

excercise -woman sillouete

  • Tip for a busy day: Take a break to exercise in the middle of a busy day to get yourself refreshed and moving 
  • The types of exercises and workouts Rachel does

 

Deadline Calendar

 

  • How Rachel handles oppressing deadlines
  • When compromise happens in work, “Do what your best at, and outsource the rest”
  • Knowing what tasks to outsource to your virtual assistant
  • The range of hours Rachel allows her VA to work
  • Advantages of getting a VA with several skills set
  • Training/Qualifying a virtual assistant
    virtual assistant
  • How to set expectations with your clients
  • The advantage of having an assistant to manage your emails when you’re out
  • What Rachel would do differently in setting her work life balance “Don’t waste your time going to bad networking events.”
  • How Rachel started and evolved in getting to her niche

 


 

MY BIGGEST TAKE AWAY!

One of the biggest reasons why we become freelancers is to be free of the burden of traditional employment –to have more freedom and flexibility. It’s up to us to make that flexibility a reality. We are in charge. But by being in charge, there’s a greater responsibility.

 

Additional Tips:

  • Limit personal stuffs during work hours. Leave it for the weekend.
  • Gain more time, by taking time to exercise.
  • Stay focused on your niche.
  • Don’t give your clients too many rules onset.
  • Adapt what works for you.

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David J Soler –Getting Things Done

David J Soler

In this episode of Relationship Marketing Podcast, host David J Soler invited Ceasar Abeid to help the listeners become more organized, productive and effective in getting things done at work by having the right tools and apps online.Cesar Abeid

Cesar Abeid is a certified project manager of Remontech – Remote Monitoring Technologies, an electrical engineer by trade and the podcast host  of Project Management for the Masses. This project is fueled by the motto “Life is a project, you are the manager”. Above all, Ceasar is a student of productivity and he is just about to share his principles today!

 

Here’s what you’ll learn from this episode:

  • Ceasar shared his story of being disorganized and forgetful in the past
  • Ceasar’s turning point in life where started to become productive
  • How Inbox Zero works  -A place to put your ideas and the things you need to do Inbox Zero
  • Utilizing systems that works for you
  • The tools Ceasar use to get things done
  • Functions and features of Evernote, Omni Focus and Google Calendar EvernoteOmni FocusGoogle Calendar
  • The benefits of using systems to get your “things” organized
  • Strategies to create a habit of remembering your “To-do” itemstime -office woan standing on top
  • Managing your tasks/projects
  • The difference of time sensitive and not time sensitive tasks
  • Ranking the priority levels of your tasks
  • Allocating highly important tasks in your calendar
  • Systems that will accommodate more complex items
  • Conditioning your mind to build a habit of accomplishing things Bulb on head
  • Why OmniFocus app works the best for Ceasar 
    “Having the right tools would really help me and having them would have to pay for themselves overtime.”
  • Understanding the systems and tools for your needs
  • basecamp-logoTools that best works for groups/teams
  • Ceasar talked about why Base Camp best works for him

 


 

MY BIGGEST TAKE AWAY!

There are a lot of different tools. But the key is to get systems that best works for you.

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Online Marketing Made Easy EP19 –How to Set Priorities in Business with Pat Flynn

After a week of gleaning from several podcast episodes, this was the best episode based on its takeaways.

The primary goal of PodcastTakeAways.com is to help listeners choose podcasts by providing information before they even listen to an episode. This will help them assess which one will provide them with maximized learning and enjoyment.

The Podcast Episode of the Week winner is:

Online Marketing Made Easy EP19 –How to Set Priorities in Business with Pat Flynn

online marketing made easy  Before anything else, this is one of the best and most helpful episodes I’ve heard!

Online Marketing Made Easy Podcast host Amy Porterfield, is proud to welcome Pat Flynn in the show!

Pat Flynn is the guest for this episode. Pat is a well known highly successful entrepreneur, podcaster, blogger, and author. He is best known for his transparent leadership style and smart business strategies. Pat Flynn SPI

You can find his blog and podcast at SmartPassiveIncome.com Amy invited Pat Flynn in the show to talk about  Business Priorities, Goal Settings and Figuring out Where To Spend Your Time. This is a sure win episode for entrepreneurs and for those who wants a clearer direction towards success.  

 

Here’s what you’ll learn from this episode:

  • Pat talked about his face book post about FinCon13FinCon-Logo-JPG1
  • Pat’s experience in his public speaking at FinCon
  • Focusing on one thing at a timnumber 1 23456
  • Why you prioritize your priorities
  • Knowing where to focus
  • Saying “NO” now NO face
  • How Pat kept his focus in achieving his goal despite the inevitable distractions
  • Communicating to the people around you that you need time to focus
  • The importance of goal setting –Know the direction of where you’re going finish line
  • Doing things NOW “The more I wait, the harder its gonna be.”
  • Write a breakdown of your goals –rank your priorities!
    “If you don’t know what your goals are, how do you know where to go”  ranking red
  • Scheduling and documenting your goals
  • Why some goals takes longer than it should be accomplished
  • Factors that hold people back in achieving their goals in time
  • Taking the step to bring out your product new product
  • Using physical folders for high priority goals
  • The “Just in Time Learning” - Understanding your next task
  • Building better ideas by writing them first
  • Becoming part of Master Mind groups
  • The importance of discovering the “WHY” in everything you do

 


 

MY BIGGEST TAKEAWAY!

You can have a lot of different goals. It can overlap a little bit. But you need to have one specific goal that you’re focusing on at that very moment.

Additional Tips:

  • Long term success is rooted in right mindsets.
  • Bring your product out even when it’s not yet perfect, then let to your audience perfect it.
  • Ask yourself: what makes you happy?

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Starve the Doubts Interview with James Kinson

starve banner  Starve the Doubts host Jared Easley with Jim Munchbach of SocialBusinessAuthority.com, interviewed the cash car convert James Kinson! James is the cash car convert of The Cash Car Convert Podcastjames kinson

James is a public speaker, a married guy for fifteen years and a proud father. James is an expert in buying good inexpensive used cars. His mission is to help others get their own quality cash cars without carrying loads of debt.

 

 

Here’s what you’ll learn from this episode:

  • The trials James faced when he was in his high school James’ turning point in life  
  • James’ story when their family got financially broke during his childhood.
  • How James rise up from all the troubles he encountered in life
  • James’ personal faith
  • What to do when people fail you 
    problematic
    “People will make mistakes and let you down because they’re human. And that’s why we need a God who has grace.”
  • The advice from David Ramsey that motivated James Kinson to become a cash car convert“Sell the car and buy the beater” 

 

  • Want versus Needs: Look cool or get practical? man with shades
  • James answers the reason why he does what he does
  • What matters for James when it comes to life and money
  • James as an instrument of blessing
    “I am blessed to become a blessing.”
    give gifts
  • How to manage your money budget dollar bag
  • Tip for buying an affordable truck 
  • How to start communicating your ideas to the world
    -   Create your own blog my blog
    -   Write your ideas
    -   Look and follow the people in the same niche as yours Join groups, engage and interact with the people your following
    -   Join groups, engage and interact with the people your following
    -   Build relationships online and offline

 

MY BIGGEST TAKEAWAY!

“Believe in yourself. Take the steps toward your dream. Get yourself in a financial position where you can go for your dream. Don’t believe it’s too far away… Start from where you are, start making better decisions.”     

Additional Tips:

  • “Find somebody that’s doing what you want to do and emulate them.”
  • Invest in yourself not on things
  • It’s expensive to be cool be practical.

Mentions:

- Michael Hyatt This is Your Life Podcast
- Podcast Answer Man
- 48 Days with Dan Miller
- The Millionaire Next Door
- Power of Habit by Charles Duhigg
- Cliff Ravenscraft
- Ray Edwards
- Mitch Todd
- Pat Flynn
- John Lee Dumas
- Dave Ramsey
- Rachel Cruze

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